I’m quite impressed by Right On, the Daily Telegraph’s 15-minute weekly television show. It’s all very professionally produced. It features a two-minute segment called Heffer Confronted in which the rotund and politically incorrect pundit is confronted by (the slightly less rotund and almost as equally politicially incorrect) Iain Dale. There’s also a discussion with leading politicians on a current affairs issue (on this one it’s Alan Duncan MP) and a short section of snippets from the Westminster gossip factory.
I think this will work and will grow. Iain Dale’s 18 Doughty Street internet enterprise was a really good try at pioneering the unknown terrain of online television. But I guess that few people want to watch five hours of political stuff on their computer screen each night. And if you just dipped in, you never knew exactly what you’d get. I’m sure the way forward is something like the Telegraph have done – a few short snippets that you can select from, and play the bits that really interest you. I imagine the choice will expand as the Telegraph gets to grip with the format. Worth a look.