ASI paper, "The New Aristocrats" has featured in the Guardian for its argument that virtue signalling is the new way the 'elite' show their status in society:

According to economists, ostentatious displays of wealth and privilege have become passe, crass and distasteful. The modern way to patronise our fellow humans is to put a bit more thought into it. So instead of impressing with designer handbags, flashy cars and massive rocks, the elite are repackaging their privilege to make them look less disgusting; they’re eco-friendly, they buy Fairtrade and donate to charity.

Read the full article here.